Broadcast journalism and print journalism are as alike as they are different. The stories are meant to be conversational and understandable for any audience group. Writing for broadcast calls for clear and concise sentence choice. The text is read aloud by a news anchor or radio host which provides for little to no error. However, broadcast news stories are shorter in length than print news which calls for extreme caution to still provide enough information on the topic for the listener or viewer. Immediacy is key in writing for broadcast journalism.
Print journalism is lengthy at times which gives the writer more paper space to get the needed information to the reader. However, unlike with broadcast journalism, the writer must focus on reeling the reader in. The lead should be enticing enough to make the reader want to find out what happened to the missing woman on 43rd Street or why residents on Commerce Street should steer clear of their tap water for a few days. This information has less of an expiration date.
Both print and broadcast journalism require finesse and speed. Any form of mass communication writing should be simple, concise, accurate, and coherent. Both types of writing are formed through excessive thought rather than compulsion which means gathering facts and staying true to those facts for the good of the story.
I personally prefer print writing. Broadcast requires a certain format and skill set that I have not perfected. I like writing in a longer form to inform the audience at a different pace. I like the print style because it’s a different kind of build up while still getting the information out there for everyone to see.